This site uses cookies to improve your experience. They are safe and secure and never contain sensitive information. For more information click here.

Free Stuff

Free templates and guides to fast track your marketing.

Whilst marketing can seem like a minefield, this toolkit with a series of tips and templates will help get your ideas mapped out and a marketing plan pulled together. Each of the templates will guide you through considerations, ideas and frameworks to help pull your plan together. Designed to be completed quickly and easily, it’ll help capture your thoughts, organise your ideas and reflect how far you’ve come already.

Want to talk it through? Click the link at the bottom of this page to book a free 30 minute call.

 

Who are you and what do you do?

Who are you: It may sound like a simple question, but can be a challenging one to answer.

It may be helpful to think about your brand as a person.

What do you do: Think about the products and services your provide. Add as much detail as you can to help build a picture.

Click here to download your copy

Who's the ideal client?

It is quite likely that you’ll have more than one category of client. It may be helpful to complete this page for each type.

Try to build a full picture of who they are - either personally or as a business. Think about the things that make them unique - location, age, a shared problem or industry.

Click here to download your copy 

What probem are you solving?

It’s good to think broadly about the clients problem in human and business terms. What are they struggling to solve?

They may be short on time, experience?

Perhaps their current solution is just stressful. Understanding their goal and obstacles will help you position your offering.

Click here to download your copy

Think about the customer journey

Understanding all the steps in a client journey, both pre and post sale will help ensure you’ve considered all the stages and identify opportunities.

You may identify something as simple as not responding to an enquiry could be negatively impacting the sales process.

Click here to download your copy.

Who are you up against?

List your competitors and rank them from 1 to 10 on how they perform. Think about the parameters that your clients will compare you to your competitors.

Location, speed, expertise, finance options and breadth of services could be factors to consider.

It is also important to consider alternative solutions to the same problem - a car competes against other cars, as well as buses, taxis and the bicycles.

Click here to download your copy.

Features & Benefits

It can be easy to see your products and services from your own viewpoint, however switching perspective to your client can be invaluable.

Each of the features your product offers, may be better presented as a benefit to the client.

For example, you offer Saturday delivery, the benefit to the client is covenience. A television may offer a new technology, but it’s important to communicate the benefit - a better picture.

Click here to download your copy.

The Entire Toolkit

It’s an exciting time as you’re starting or growing your business.

Whilst marketing can seem like a minefield, this toolkit with a series of tips and templates will help get your ideas mapped out and get a marketing strategy mapped out.

Each of the templates will guide you through considerations, ideas and frameworks to help pull your plan together.

Designed to be completed quickly and easily, it’ll help capture your thoughts, organise your ideas and reflect how far you’ve come already.

Want to talk it through? Click the link below to book a free 30 minute call if you get stuck.

Click here to download your copy.

Coronavirus is affecting businesses and organisations across the globe. That Media Group are supporting those affected with a free 60 minute consultation to help plan recovery and pivot your business.

Free Support

Free design and marketing support to businesses who have been adversely affected by the impact of coronavirus.

We're giving an hour every day throughout March, April & May to help a business in need, with ideas, design and marketing support to help you recover.

Startups

You’re starting up and there’s so much to consider. Budget and timescales are tight - we get it. We've worked with hundreds of startups, supporting their growth from idea to reality.

  •  
  •  
  •